
– Luke Lorick, Founder, CEO, and Tailgating Aficionado
Tailgating Challenge Story
We’ve loved every minute of our journey

2012: A Dream Realized
As I lay in bed in Sugar Hill Georgia on a fall night in 2012 an idea struck me to form Tailgating Challenge. I was always told if you do something you love you never work a day in your life. I grew up loving to tailgate at the University of South Carolina (I would later graduate from South Carolina in 2004). After that, I put effort into working on Tailgating Challenge every day to make it the best it can be for my fans.
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Review, Review, Review
One of my original concepts was to get as many tailgating products that I could get my hands on to have FUN with them and to share real (NON PAID) truths about products. Seven years later I’ve never taken a penny to complete a product review and I’ve reviewed over 600 tailgating products to become a leading subject matter expert in this area. (From neon cowboy hats to beer buckles and so much more)

National Tailgating Day was Formed
In 2016 I kept seeing different National Days for this and that, everywhere in the media. I thought, there must be a National Tailgating Day, but there was not. I knew I had to change this and I worked with National Day Calendar to form an annual National Tailgating Day that is now celebrated the first Saturday of every September. Learn More
What’s next?
-Getting out to more and more tailgating venues to see how people all over the country do it.
-More fun and unique product reviews
-Heck I’d like to do a TV SHOW on tailgating -Maybe a Tailgating World Record?
-Going wherever this exciting ride takes me
-Of course continuing to shower my fans with THANKS (and new GIVEAWAYS) for following me and supporting over the years.
Partner with Tailgating Challenge
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